Text-4-Info Keywords
Increase Response Rates with Mobile Marketing
Unless you only care about brand building, your advertising budget is likely designed to generate
responses and
leads
and/or
drive consumers to events or locations. No matter which channel you prefer (banner ads, magazine, newspaper,
radio, TV,
direct mail, e-mail),
tagging your ads with a mobile 'call to action' is a fun and
effective way to increase response rates.
The benefits of tagging your ads with mobile keywords:
Support your customers and prospects 24/7/365 - even when employees aren't on duty!
Deploy different keywords in each channel and measure the performance of the spend
Collect information from your customers and/or qualify your leads with questions or polls
Give your customers a portable record to redeem, reference later, or share!
Configure SUMOTEXT to forward the lead to an e-mail address, mobile phone, or server.
Popular Text-4-Info Programs
Text-4-Detail
Great for real estate agents, auto dealerships, recruiters, or anyone
that needs to to
minimize the size or length of a print ad.
Text-2-Feedback
Great for restaurants - e.g. "How was your food? How was the service?
The manager
wants to know!".
Text-4-Link
Great for businesses that want to drive consumers to web sites.
Text-4-Code
Great for businesses that want to offer e-coupons or deliver promotional codes.
Text-4-Callback
Great for consumers that don't want to wait on hold or leave a voice mail message after hours.

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